SalterBaxter ProgressPoint ESG Tool

The ProgressPoint environmental, social and governance (ESG) tool was created for sustainability strategy agency SalterBaxter, allowing their clients to benchmark performance, proactivity and reputation against competitors using solid data metrics, driving company roadmaps for constructive change.

Two options for comparison screens were scoped in the UX stage. The graph with individually plotted points was preferred as this presented more accurate results for the user when plotted.

The SalterBaxter brand colour palette was used, achieving AAA contrast ratios for accessibility. All scenarios were also mapped out to prevent ambiguity for selections and error states.

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